Career Central

Connecting people since 1887
Leverage our network to build your career.
Tell us about your professional DNA to get discovered by any company in our network with opportunities relevant to your career goals.

VP, Sales Trainer

LPL Financial

LPL Financial

Sales & Business Development
Multiple locations
Posted on Tuesday, October 24, 2023

Are you passionate about driving outsized sales results through learning and development? Do you enjoy educating others, and getting them eager to use their new knowledge and enhance their skills? Excited to learn more? If so, then this could be the role for you!

LPL Financial (Nasdaq: LPLA) was founded on the principle that the firm should work for the advisor, and not the other way around. Today, LPL is a leader* in the markets we serve, supporting more than 18,000 financial advisors, 800 institution-based investment programs and 450 independent RIA firms nationwide. We are steadfast in our commitment to the advisor-centered model and the belief that Americans deserve access to personalized guidance from a financial advisor. At LPL, independence means that advisors have the freedom they deserve to choose the business model, services, and technology resources that allow them to run their perfect practice. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors, so they can take care of their clients.

Job Overview:

As the Sales Trainer, you’ll drive the development of timely, relevant learning opportunities for our high-performing sales team. You’ll work with sales leadership and field team members to design and deliver actionable, practical education that ultimately enhances team performance and increases sales velocity.


  • Create and deliver training content covering sales skills and organizational knowledge, including live classroom training, virtual learning, recorded programming, and bi-annual sales meetings

  • Manage the execution of a sales training program calendar that serves the unique needs and tenure of all parts of the sales organization

  • Design programmatic sales curriculum to teach best practices and improve sales acumen for all stages of the sales process

  • Develop and execute team onboarding curriculum for various roles within the sales organization

  • Facilitate office hours, coaching, and other opportunities to reinforce sales skills

  • Implement a tracking system to measure program effectiveness, identify gaps, and find actionable opportunities for continued optimization

  • Create skill and knowledge assessments to benchmark and evaluate development progress

  • Regularly update key stakeholders on the status of projects and programming, performance results, and go-forward plans

  • Work with Sales Enablement team members to design training that supports technology enhancements, organizational change, and other initiatives to ensure seller confidence

  • Drive a culture of continuous learning and development within the sales organization, encouraging knowledge sharing and collaboration

  • Maintain a comprehensive understanding of our company and capabilities, as well as the LPL selling system and competitive landscape

  • Keep up to date with sales industry and adult learning trends and best practices

What are we looking for?

We want strong collaborators who can deliver a world-class client experience. We are looking for people who thrive in a fast-paced environment, are client-focused, team oriented, and are able to execute in a way that encourages creativity and continuous improvement.


  • 10+ years of training or learning and development experience, preferably in a sales capacity

  • Bachelor’s degree in communications, psychology, business, education, or similar

  • Familiarity with B2B sales process

  • Financial services industry preferred

  • Project management experience preferred

Core Competencies:

  • Excellent verbal and written communication skills

  • Critical listening skills

  • Strong attention to detail

  • Proven ability to deliver comprehensive sales training

  • Ability to solve problems and adapt quickly in changing situations

  • Ability to work quickly and manage multiple priorities

  • Collaborative spirit and positive attitude

Pay Range:


Actual base salary varies based on factors, including but not limited to, relevant skill, prior experience, education, base salary of internal peers, demonstrated performance, and geographic location. Additionally, LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play – such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more. Your recruiter will be happy to discuss all that LPL has to offer!

Why LPL?

At LPL, we believe that objective financial guidance is a fundamental need for everyone. As the nation’s leading independent broker-dealer, we offer an integrated platform of proprietary technology, brokerage, and investment advisor services. We provide you with a work environment that encourages your creativity and growth, a leadership team that is supportive and responsive, and the opportunity to create a career that has no limits, only amazing potential.

We are one team on one mission. We take care of our advisors, so they can take care of their clients.

Because our company is not too big and not too small, you can seize the opportunity to make a real impact. We are committed to supporting workplace equality, and we embrace the different perspectives and backgrounds of our employees. We also care for our communities, and we encourage our employees to do the same. This creates an environment in which you can do your best work.

Want to hear from our employees on what it’s like to work at LPL? Watch this!

We take social responsibility seriously. Learn more here

Want to see info on our benefits? Learn more here

Join the LPL team and help us make a difference by turning life’s aspirations into financial realities. Please log in or create an account to apply to this position. Principals only. EOE.

Information on Interviews:

LPL will only communicate with a job applicant directly from an email address and will never conduct an interview online or in a chatroom forum. During an interview, LPL will not request any form of payment from the applicant, or information regarding an applicant’s bank or credit card. Should you have any questions regarding the application process, please contact LPL’s Human Resources Solutions Center at (800) 877-7210.